GOOD FOR MANKIND
No less than 32% of the world’s population live without access to safe, clean toilets. To us - that’s a scary amount! And the reason why we donate 50% of our net profit to the Simavi Foundation which is committed to building good sanitary facilities for people who need them.
GOOD FOR THE PLANET
Tree-friendly; that’s how it should be. And the reason we only use 100% recycled paper fibres for our toilet paper. So, no trees are felled, less water is consumed and carbon emissions decrease too. Trees should be resplendent in nature, they should not end up in the toilet roll in your bathroom.
GOOD FOR YOUR BOTTOM
...and for your well-being. Super soft and super strong, and just as good for you as it is for your wallet. No chemicals, added colours or fragrances are added to our toilet paper, so no worries!
GOOD FOR YOUR FEELINGS
Finally, toilet paper that is sexy and catches your eye. And no more embarrassing large toilet paper packages to drag around, and no running out of it anymore. But best of all: it really does feel good to do good ...